For advice about dealing with conventional media, see our Press page.
Social networks have become an essential media to leverage for promoting any event or initiative. Free and simple to use, they allow information to be shared quickly with a large number of people, with regular updates, posts and news.
Creating engaging content is essential for getting others to share and start talking about men's health issues and your event. Photos and videos are particularly useful – try to take as many as possible of your work and at the event. Ensuring regular updates is also key, maintaining a presence in the run-up to Men’s Health Week, reminding people of the key issues, and what you’ll be doing.
If your organisation has someone responsible for social media ask them to Like us on Facebook and Follow @MensHealthForum
Facebook is particularly useful for accessing local networks. Try and connect with local groups and organisations, letting them know what you’re doing and why.
Creating an event on Facebook allows people to check information, and lets people RSVP. You can also message all those who have clicked ‘attending’, providing last - minute updates or important news.
You can also run polls or ask questions for people to comment on, allowing public interaction.
‘Live-tweeting’ an event - posting regular updates, such as quotations from speakers or photos of what’s going on is particularly useful in generating coverage and raising awareness.
Twitter can also be used to invite questions and opinions from the public, or even holding a question and answer session. Inviting public discussion helps gets people thinking about men’s health, and widens the event’s outreach beyond those attending.
Be sure to use the hashtag #MHW15 throughout, which means your event will be linked to the national coverage. We will also be tweeting at @MensHealthForum - be sure to follow us for national updates and examples of actions across the country.
YouTube
Creating an account on YouTube can help to keep all the videos, promotional and from the event itself, in one easily accessible location. It is also possible to embed videos from YouTube on blog posts and websites.
Men’s Health Forum
Would you like to be part of our national coverage in the run-up to Men’s Health Week? If so, contact us and tell us a little about the activities that you are planning to run.
During and after Men’s Health Week, we’d love for you to send us your photos, updates and clippings either at mhw@menshealthforum.org.uk or on Twitter @MensHealthForum and use the hashtag #MHW15
Don't forget to check out our Press page for advice on dealing with newspapers and traditional media.
If you have any further questions feel free to contact our knowledgeable public relations staff here at the Men’s Health Forum. Our main contact is Colin Penning.