It's very difficult for the average football fan to feel part of this World Cup.
In Mexico, where they should be celebrating the fact that they're the first country to host the tournament three times, nobody can afford the ticket prices. In fact, that applies to fans from all countries - priced out of their own game.
With the USA hosting alongside Mexico and Canada, this becomes the third World Cup in a row to be staged in an authoritarian country where the rulers only real interest is in exploiting the beautiful game to their own ends. This year we've gone a step further. At this World Cup one of the competing nations (Iran) is at war with the hosts - something that makes FIFA's decision to give US president Donald Trump a 'peace' prize appear even more, er, ironic.
Here in England, we can't even support our team. Who is going to put a flag up when the St George's cross has been hijacked by the far right? It has been turned into a symbol of division not unity. It's enough to make you move to Scotland (who, of course, the Forum are also supporting) where the flag still means something.
However, football fans are going to watch anyway so we need a World Cup Survival Guide. We produced one for the 2018 World Cup and the health advice is still valid. Food, drink, exercise, sleep and Ronaldo's work-rate - it's all covered. Some of the gags have aged – but not as much as the players (Ronaldo and Messi both feature heavily) - and let's face it, we were never going to come up with a bigger joke than the sight of Donald Trump nursing his FIFA Peace Prize and 'commemorative medal'.
Enjoy the football.
Jim Pollard,
Editor